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Archive for April, 2009

9 Tips for Directory Submission

April 30th, 2009 | Author: Michiel

Internet Professional Marketers and SEO experts are already aware that good directory submissions are a requirement for any online business owner who is interested in increasing their search engine ranking to create link popularity and increase traffic to websites. Therefore we need to understand what a directory is.

In very basic terms a directory is a list of websites that are listed and broken down into categories and subcategories. So if you want your website to be included into a directory you need to submit your site and have it approved and then you will be listed in that directory. Businesses or individuals that want to know more about any given subject will when accessing that directory be able to find your website.

Some directories will allow you to list your site in the directory for free whereas others may charge a fee to allow you to be listed on their directory. Paying for a directory listing in most cases will guarantee that your site is included in their directory and very quickly usually within 7 days. Directories that you submit to that do not charge fees can take a much longer time to accept your submission. However, prior to listing your URL you do need to have an understanding of the basic rules for directory submissions. Listed below are nine simple things that you need to consider and understand before you submit your site.

1. You must ensure that your webpage is fully completed. You should not start to make submissions to any directory until you are sure your site is 100%.
2. Make sure that you are not using any popup or popunder windows in your web pages.
3. Any advertisements or affiliated links should be kept to the bare minimum as sites with a lot of “fluff” or distractions on them will generally mean that the directory owners will reject the submission.
4. Do some research and make sure that you use well-respected and good quality directories. Using relevant directories will improve your rankings in the SERP’s. Search engines give a higher rating to inbound links from sites with relevance just as they do to relevant directories.
5. Every directory will have a set of rules and requirements that you must fulfill before you can submit to them. Make sure you know these rules beforehand otherwise you may find that you are wasting a lot of time trying to submit to a directory that you do not fit the requirements of.
6. Make sure you have all the required information that the directory will require such as providing your correct email address a relevant description, title, URL and keywords otherwise you may also have your submission rejected.
7. Understand the use of keywords fully for optimal recognition within the directory. Most directories will use keywords to enable the individuals that are searching to find your directory. Ensure you put the keywords in to your description and your tile.
8. Understand all the categories that you have available to use for placing your URL. This has an impact on giving you a higher search engine ranking as the search engine will consider your entry more relevant as it is in the appropriate category and subcategory. You must also ensure you are choosing the correct subcategories within that category for ease of location and also to ensure that your website is considered as quickly as possible for acceptance by the directory.
9. Time is the other important factor that you need to consider, your site may not be accepted immediately, especially if it is not a paid directory listing so don’t just go for one directory, submit to a few different directories to increase your chances of acceptance and also the speed in which your ranking may improve.

Many online businesses enjoy the process of directory submissions and find that they receive great results in a short period of time. Others do find it incredibly time consuming and due to the time involved may not feel there is benefit in the process regardless of the result. If you find that this is not something you feel capable of doing then perhaps you should consider the manual services of a directory submission company to do this for you.

A manual directory submission will provide an effective and very efficient way to increase traffic to your website and increase your business sales. They will not only be able to do the directory submissions for you but they can assist with ideas and processes to increase your internet marketing plan. They of course will also save you a lot of time because they already have a lot of the information on hand that you would need to source if you planned to do the job yourself. They already know many applicable directories for your business and the correct format and information you should use in submissions to get the best results for your business.

Either way, directory submissions will benefit your business, whether you take the time to complete the process correctly yourself or if you enlist the services of a directory submission service.

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Posted in Manual Directory Submission Service, manual submissions, search engine optimization |

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What to Expect from a Directory Submission Service.

April 15th, 2009 | Author: Michiel

Although directory submissions are very effective, it is a very boring job. While a professional seo company will offer more benefits then just saving your time. Most people do not know that most directories do not give a seo-friendly link and that submitting to those directories do not help your rankings.

It is as common as announcing a business phone number to the yellow pages. To get your site launched, it is simply step one. A directory submission service knows all the best SEO friendly directories to submit to. As long you actually order from a professional seo company, they will submit your site to a list of directories they have carefully checked to guarantee that every directory will indeed give you a seo-friendly link. The investment it takes is minimal, as a directory submission service is set in the task at hand and so will process it fast and efficient.

Submitting your website to 500 directories does not automatically mean that you will receive 500 links. The service that submits your site will ensure that your site details are submitted properly and effectively but as to whether your link is accepted by every directory they submit to is depends on the quality the website. Each editor has their own rules for approving sites and if you get that link it is entirely their choice.

Once you have paid for the service, the submissions should commence a couple of days after and be finished after 4-6 working days from the date of payment. The directories have many strict rules, so in all probability the directory submission service will have to edit the information you provided to increase your approval ratio. And ask yourself, would you put your trust in a doctor who do not have any other patients in the waiting room? It takes a few days before the directory submission service can begin the actual submissions. As mentioned before, there is more to it than just passing on the work itself. A link submission service also understands the directories from experience and so will submit the information very accurately. Obviously the quality of the site is important for approval, but if the site is submitted to the wrong category, most directory owners will remove your submissions without even bothering with the website. So a directory submission service can and has to pay attention to all of these details to ensure that the submissions are done properly.

Directory submissions is just 1 of the recognised link building strategies and so most submissions services also offer other tactics. For example: Social bookmarking is the practice of saving website pages to a public social media site and tagging them with keywords. Link popularity is improved by producing lasting one-way back links and are certain to send direct traffic to your website.

As everything in life has advantages and disadvantages, so does each different link building tactics, which is why it is so important to use all of them. The best link building strategy is a mix of all the options, so they level each other out. There is more to it than only getting links however. Best is to have a seo-expert taking care for your site as a whole and he will then order extra packages from a professional submissions company.

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Posted in manual submissions |

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