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Posts Tagged ‘directory’

What is the best Link Building Campaign

June 17th, 2010 | Author: Michiel

The most frequently asked question I get is; “What is the best link building campaign (to achieve higher rankings obviously)?”

Of course it’s very different for each site, market, keywords and so on. Which is why we offer our services in small packages, so you can order them monthly in combination with each other.

First thing first; url’s & keywords; as long you or your seo-company keeps track of those and can provide us with it, that’s the best way, no doubt about that.

If not; keyword ranking report – it provides for a large number of pages the best keywords(phrases) and their rankings, so we have the data to work with and as a bonus; it’s very, very valuable for you to look at and follow up on your seo.

We offer 3 services;

Of course there are other link building tactics, but these 3 are ‘a sure bet’, and they work together very well. From the 200 different factors, the anchor text links from related, high PR pages is still the most important one.

While the best way to get those are the blog comments, then the articles and last are the directory submissions; when you put a price on them it’s the other way around.

Which means that for the same $XX you spend, you do get more or less the same total link value out of it … because that’s how I’ve been balancing these packages as best as possible over the years J

So, these are my monthly packages for it;

Blog commenting : 50 total-PR blog commenting – $110
Article writing & submissions : 1 article writing + 50 article submissions – $100
Directory submissions : 250 homepage + 5×50 deep-linking = 500 manual directory submissions – $155

So, basically – yes, I’m suggesting that you simply take 1 package of each per month, or if your budget is limited you can change each time you order; point being; it’s the combination of them that will eventually do the trick.

But ok, let me give me a few important pointers; (all tactics give related links!)

Blog commenting

Biggest Advantage:
- High PR links
Disadvantages:
- It’s just really is really hard!
- requires a lot of research (very expensive)
- native English writers (more expensive)
- mostly no anchor text link
- mostly no deep-linking
Important:
- It’s mostly about high PR links without anchor text, but that still means that your homepage gets more PR and rather fast with these links, and so your homepage becomes that related, high PR page where you have 100% control over the anchor texts links used to link to other pages and that does show in the rankings!

Article writing & submission

Advantages:
- Consistent
- As well decent PR links as large amount of links
- very, very good for anchor text deep-linking
- the more you do it, the better it actually gets
Disadvantages:
- native English writers (more expensive)
Important:
- That’s why it says consistent as first advantage – there are no major disadvantages. It’s just not cheap.

Directory Submission

Advantages:
- Cheap = you can get a really lot of links = the effect can by spectacular sometimes (as long you have PR already).
- Although average PR is rather low, the category tree structure and the other listings on the same page as your listing make the pages very related, this in combination with the large amount you get from it, the results are there.
Disadvantages:
- You cannot do it forever!
- Simply put: 500 really very good directories, 500 good ones, then another 500-1000 just good enough, that’s it, those other 30.000 directories are or paid or crap.
- Once you have done about 1.500 directory submissions we can still do another 500 every few months, but then it’s just exhausted as a decent link building tactic.
Note:
- As a last resource there are the semi-automated directory submissions; there are constantly new directories being created, to get into those from in the beginning will give you good links in the long run and it’s just $25 for 250 semi-automated directory submissions.

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Posted in SEO consultant, link building |

Tags: article services, commenting, deep linking, directory, keywords, link building, tips | 1 Comment »

Why are Directory Submissions so Important?

October 10th, 2009 | Author: Michiel

As we said before, your aim is to get your website ranking high in the search engines. How successful you are in achieving this all depends on its online visibility. When we talk about visibility we are not only talking about internet users’ awareness of the site, we also mean how visible it is to the search engines. This visibility doesn’t just happen, it all comes down to hard work and continually building links.

The search engines decision as to where to place your website in the ranking system is due to a number of aspects. The most important aspect is building links and how valuable these links are. The more quality, one-way links your website has, the higher up the ranking system the search engine will place it. It may all sound straight-forward, but it is not so simple to get relevant one-way links from quality websites.

There are many directories in the World Wide Web but many of them are of poor quality and low standards. The first thing you need to do to achieve high quality links is to submit your website only to those directories of quality. Once you have found a good quality directory, submit your site under a suitable category. Certain details will then need to be filled in, the URL, keywords and your websites title with a short description.

After you have submitted your website details to a directory, this doesn’t mean it is automatically approved. Any directory of quality will manually assess the manual web site submission they receive. The editor of the directory will check through the details you registered with and evaluate whether the website contains original and relevant information and content. If the submission is approved, then you will receive a link from the directory. This is a valuable link to receive as these directories make an effort to maintain high standards for themselves by taking the time to manually check details.

Once you have your link from the directory, your website will be placed in a suitable category. This makes it all very simple for the search engines to locate your site and decide how relevant it is. The titles you entered when registering for the directory, become the ‘anchor’ or the ‘link text’ that link the directories to your site and the description you gave will appear under this title.

Now that you realize the titles you submit when you are registering for the directories become the links to your site, consider submitting titles with the purpose of targeting specific key terms or phrases for which you want to rank. How the search engines rate your website is dependent on the anchor text of the links, so you will get a higher ranking if you target specific terms in your anchor text.

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Posted in Manual Directory Submission Service |

Tags: directory, link building, manual, seo, submission | No Comments »

Get Higher Directory Approval Ratio For Less Effort

May 20th, 2009 | Author: Michiel

How can you increase your chances for acceptance in directories? There are restrictions to being accepted by a directory and if you don’t follow directory guidelines set down by the directory you are most likely not going to be accepted. Affordable and effective website promotion methods considered today for internet business owners are the use of directory submissions. Some of the rules for directory submissions are in fact not written in the regulations of the directory itself and there is a right way and a wrong way to go about directory submissions.

There are thousands of SEO directories available online and they all have guidelines that must be followed and you need to ensure you follow the correct steps to ensure acceptance or at least have the highest possible chance to have your submission and your website accepted. These rules apply if you are submitting to the directory yourself or if you obtain the services of a directory submission company.

1. Submission of Home Pages only.
Some of the SEO-friendly directories available to you will only allow acceptance of your home page and generally deep linking is not allowed from these particular directories. There are some directories that state they will permit deep linking with an individual page URL or using a sub-folder and generally you will be accepted if you try to use deep linking. However if it is not stated that there is deep-linking then you will most certainly find your submission is rejected.

2. Keyword targeting and website titles.
When you are submitting your entry you are generally asked for your website title. Usually three to five words are permitted in the website title field; if your website title itself is very long then this may mean your submissions are rejected regardless. This title usually will be the anchor text detail that will be used to link back to your website. This field therefore is a very important aspect in the directory submission process. Some directories will request the website title be used and others will let you use some keyword targeting as well. Either way you still need to ensure that your title and keyword information is within the guidelines or rules of the directory submission site.

3. Category selection is a vital factor in directory submissions.
You must ensure that you select the correct category for your directory submissions. This point cannot be stressed enough. If you choose an incorrect category or an unrelated category it is almost certain that your submission will be rejected. The directories generally state in their submission rules or directory guidelines that you need to select the deepest category option available. That means you need to choose the category that is most directly related to your business product or service and website. The deepest category is in fact the best option for you anyway and for your website but you need to be very thoughtful when selecting the category you wish to be listed under. Good category choice improves your acceptance rate but also is the best assistance for your website as it will allow the directory listing to provide a contextual link back to your page rather than a standard back link that may not be relevant to your business. The contextual links back to your page are much more important for your ranking and overall business visibility than a standard back link.

4. Free Email Addresses.
Using a free email address during the directory submission will often also mean that your submission is rejected. Make sure that you are using the domain email address rather than a free email address option. The directories see this almost as a non person requesting entry to the directory and can, as stated, in many cases reject your request for submission.

The above pointers should give you a background into some of the requirements you need to keep in mind when submitting to directories. Following these simple guidelines can increase your chances of acceptance. Other options for increased acceptance are to use the services of a directory submission service for promotion of your website. They will be able to give you a higher acceptance rate and a much better result for the investment of time and money to create the submissions yourself.

Follow these seo tips above and you will find whether you submit to the directories yourself or you are using a directory submission service that you will have a much higher acceptance rate and the aim of course is to improve the volume of traffic to your website. By following the directory requirements you actually have a much better result because your entries will be relevant and therefore interested parties are more likely to be relevant to your product or business service therefore increasing your opportunity for profit.

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Posted in Manual Directory Submission Service |

Tags: deep linking, directory, link building, manual, search engine optimization, seo, service, submission | No Comments »